The fraud is in the money not being used for the project, that will never be used for the project, that is now hers to use however she wants.
As in most of the money. Probably 9/10ths of it.
Oh god, are you seriously one of
those people? That isn't how kickstarter works. It doesn't need to be spent on the project. She never stated she'd spend every last dime on the project, and she doesn't need to. She made no promise that she would, and it's CERTAINLY not implied by the kickstarter model. There's is nothing scammy about that in the slightest.
It's called a profit. If you have a good enough idea, and you get enough support for it, then you turn a profit. For a kickstarter, there's an obligation to deliver, while in normal business there is a delivery first, but that's the only exception. Now, some projects may expect to make a bunch of money after the project from future sales, and they'll often promise to dedicate every single donation towards making the project better - that's fine! This wasn't one of those projects.
If someone makes a video, and gets a fuckton of youtube views unexpectedly, making a ton of money off of it, are they then obligated to somehow invest that money back into youtube? Fuck no. That would be hilariously stupid.
The only promise implied by a kickstarter is that you will deliver what you said you will deliver. That's it. The existence of entitled, spoiled brats who stupidly throw their money away as some sort of attempted guilt trip to make someone else do what they want because I PUT MONEY IN NOW I OWN YOU does NOT influence whether or not something is a scam, or whether the person has any obligation to do what you want. They put out their terms, the backers gave their money under those terms, they don't get to magically dictate additional terms after-the-fact.
Now THAT would be a scam, and morally reprehensible one at that.