On a similar subject (of changing trends, etc), this is another little annecdote for the pile.
There is a brand of liquid preservative (for home-made lemonade, jam, et cetera) in the Nordics called Atamon. It is a very old brand, and if your family ever did make home-made jam or lemonade, you will likely remember it. It is, as they say, a house-hold name.
The packaging, however, is odd. It depicts a (possibly) chinese chef, complete with hat and hair-pleat, caught giving a smiling, welcoming yell of some sort. It is unclear why, but he always has been on the package.
I should say was, however. It appears that the packaging has since changed. The chinese chef is gone, which one can understand quite well. On one hand, it is a bit of a shame, as it was a very recognisable brand, and while it was a great, big stereotype, it was not a demeaning one. He looked so happy, so eager, a clever and trustworthy friend in the kitchen, at hand to help with the boiling elderberry lemonade. On the other hand, it is a great, glaring sterotype, which is helplessly and unavoidably connected to others like it, that are not so warm-hearted and neutral. Further, when the package was designed, there were practically no far east asians in the region that it could offend. Now there is, and many of them might not appreciate that charicature cheering at them from the supermarket shelf, and it seems to me as more than fair to change the packaging in light of this. It seems polite, and the product is as good as ever.
This is NOT a sponsored post, and Silverthrone is NOT an official spokesman of Valdemar Tørsleff & Co, and he has not been paid off with a bath-tub's worth of sprinkles.