I just haven't seen any VR games (and I admit I don't watch a ton of video on them) that actually look...fun to play for an extended period of time. Part of that is the controllers, they still look unwieldy and terrible to me. I couldn't picture myself holding them for more than 40 minutes before going eh.
Still, an actual game with meat on its bones is what VR needs, a full game. I have seen every variety of object fumbling, brawling, shooting, swinging and teleporting in the last year or so keeping up with VR and in the end they all feel like gimmicks. Even the deeper mind fuck-y adventure ones. They've figured out how to make them interesting and visually appealing (some anyways.) They just haven't figured out how to make them genuinely fun.
VR needs two things in my mind:
A breakout title that really demonstrates the power of the VR experience. A Mirror's Edge in high fidelity VR (although with some actual game attached.) Something that makes people go "Yeah, I have to experience that." When systems were not a every three year kind of thing, it took a game and something you had to get in to that motivated you to buy it. Once you've bought it.....you've taken the most expensive step and are in.
Secondly, it needs multiplayer that isn't derpy. I've seen a couple MP games that were downright primitive, like bad physics jokes rather than actual competitive MP. Right now MP games feel too crude to be more than a novelty, there's no real space for the average person (i.e someone that isn't going "I wanna get really good at a VR game") to feel good and skillful and have an extensible good time.
Until VR is like a single laser and a pair of sunglasses, games people have to play is what brings people into an entirely new entertainment system. It's just too janky right now to be otherwise, it's enthusiast hardware. Parents probably aren't buying their kids Vives for Xmas, they're probably buying them Xbone 3 or whatever it's called. And as far as the games go....everything I've seen is that game makers are starting very small and humbly, trying to figure the space out, and no one has the funding to, you know, create a standard RPG that is actually playable in VR. So they make cute one off mini-games, or mind fucks, for $15 to $30.