I'm really talking about the feminist movement highlighting titles that "get it right" from their own perspective. Surely these exist, and that doesn't have to mean "girls games".
The issue is that for the most part
A) There is no one feminism and thus everyone has different wants and needs when it comes to feminism in terms of what makes it "done right" or "Done Wrong"
and
B) People don't know what they want as a whole or at least cannot communicate it well enough.
It is why a critical perspective is important and not just trying to adhere to a feminist dogma. In fact I'd almost say that feminist perspective is almost completely unimportant for this.
The reason why "Girl games" is important is it shows that just because something meant to "do right by women" is created it doesn't mean it is free from the same crud we criticise other media for and that one feminist perspective may not highlight all the issues or may highlight the wrong ones.
When you ask the question: "Why arn't there more active female characters in videogames" the last conclusion should be "because sexism".
When it comes to videogames Men and Women are VERY different in terms of what games they play as a whole, even if male and females both play them in near equal amount (For every 2 females that play videogames, 3 males do). Thus Marketing towards male gamers specifically becomes not on viable but advantageous.
So a question becomes "Why don't more women play these kinds of games?" and before the conclusion is "Because they arn't marketed towards those games" you have to look deeper as well.
While a lot of people look at media and like to see it as some sort of outside influence on popular consciousness... It more often is a mirror reflecting the feelings and attitudes of those watching. When people change the media tends to change with it.
The goal of these is supposed to be about making people question their values and make more informed decisions about what they buy and what they make. Is the Chainmail bikini acceptible (Dang it no it isn't! It never was! Unless she is some sort of weird fetishist... she shouldn't be wearing one)? Should we take the easy way?